By Joel Bowman, on March 16th, 2019% Have you noticed how many TV ads close with the sentence, “Ask your doctor if X is right for you…”? When I was young, most TV ads were for cigarettes. Brand X was smooth, Brand Y was mild, and (most famously) more doctors smoke Brand Z. These days, most TV advertising is for pharmaceutical products, fast food, or automobiles.
Everyone needs to eat, of course, and the availability of fast, convenient food serves a need. Most people also need a car and will buy a new one when the old wears out or has otherwise lose its “shine.” While in . . . → Read More: Ask Your Doctor….
By Joel Bowman, on January 20th, 2018% If you watch any commercial television, you have surely noticed how much of the advertising is for prescription drugs If you think that the advertising for prescription medication has increased over the past few years, you’re correct. Such advertising is legal in only four countries, with the U.S. being one of the four. Marketing of pharmaceutical products has been “big business” for a long time, of course. Companies making such products trained an army of sales representatives to take samples around to physicians and others responsible for writing the prescriptions.
They also initiated a major lobbying effort to persuade . . . → Read More: Ask Your Doctor….
By Joel Bowman, on October 2nd, 2011% Several news sources used the following headline to report the results of a recent medical study: Doctors predict impotence after prostate treatment. A number of other news sources used the following wording: Study: Potency after prostate cancer varies widely. And other headlines put it this way: Sex After Prostate Cancer: New Study Helps Predict Erectile Function Post-Treatment
Which of the headlines is a hypnotic command promoting impotence for those facing prostate surgery? I suspect that most readers of this blog know that “Doctors predict impotence after prostate treatment” is a form of “doctor hypnosis.” One of my videos on . . . → Read More: Why Everyone Needs to Know Hypnosis
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